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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
My article this week on social media’s impact on personality development spawned many thought-provoking comments and insights. I wanted to share some of the best
Here’s a mistake I see repeated so often by small business owner — assuming that their website IS the marketing plan. Many people imagine the

I’m alarmed by the number of otherwise brilliant business people who are allowing watch as their website is killing their business. Many business leaders I


social media guidelines emerge as a corporate priority

Most of the professional marketing forums are clogged with endless debate over questions like “Is Twitter for real?” and “Getting sales leads from Facebook.” Usually
The U.S. pork industry has balked at the “Swine Flu” name and nobody can remember the “official designation” of H1N1. So I checked out the
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