Comments on: How to become a CMO in 10 tweets or less http://www.businessesgrow.com/2010/02/01/how-to-become-a-cmo-in-10-tweets-or-less/ Marketing. Social Media. Humanity. Wed, 08 Feb 2012 11:22:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Mark http://www.businessesgrow.com/2010/02/01/how-to-become-a-cmo-in-10-tweets-or-less/#comment-2090 Mark Wed, 03 Feb 2010 15:26:16 +0000 http://businessesgrow.com/?p=1838#comment-2090 @Danny (aka "Widget King") Thanks for sharing your personal success story. This stuff really does work. Yes, it's always been about building relationships, but the social web enables the most unlikely, most unexpected, and most wonderful connections! Thanks so much for stopping by! @ Prince Thanks! @Danny (aka “Widget King”) Thanks for sharing your personal success story. This stuff really does work. Yes, it’s always been about building relationships, but the social web enables the most unlikely, most unexpected, and most wonderful connections! Thanks so much for stopping by!

@ Prince Thanks!

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]]> By: Prince http://www.businessesgrow.com/2010/02/01/how-to-become-a-cmo-in-10-tweets-or-less/#comment-2080 Prince Wed, 03 Feb 2010 06:28:39 +0000 http://businessesgrow.com/?p=1838#comment-2080 Mark - It is amazing to see you take control. It is cool :)) Great personal story, and insights we can all learn from. Cheers, Prince Mark – It is amazing to see you take control. It is cool :) )

Great personal story, and insights we can all learn from.

Cheers,
Prince

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]]> By: Danny Brown http://www.businessesgrow.com/2010/02/01/how-to-become-a-cmo-in-10-tweets-or-less/#comment-2078 Danny Brown Wed, 03 Feb 2010 05:01:33 +0000 http://businessesgrow.com/?p=1838#comment-2078 Perfect example of how return on investment in social media isn't just financial (although obviously your job pays). Love the fact it was the relationship to the sale and that it was mutual trust that led to the perfect partnership. My current position at Maritz Canada came about in a similar manner. Shannon Boudjema (@ShannonBoudjema on Twitter) had been "politely stalking" me for a couple of months. She was the SM strategist at Maritz, but had to move back to the UK, so she was tasked with sourcing out her replacement. I came into her radar, she listened, monitored, took notes, etc. Then she reached out, asked if I'd be interested in meeting, and about 2 weeks later I was part of Maritz Canada's social overhaul. There's real value in them thar networks. :) PS - you need some awesome widgets ;-) Perfect example of how return on investment in social media isn’t just financial (although obviously your job pays). Love the fact it was the relationship to the sale and that it was mutual trust that led to the perfect partnership.

My current position at Maritz Canada came about in a similar manner. Shannon Boudjema (@ShannonBoudjema on Twitter) had been “politely stalking” me for a couple of months. She was the SM strategist at Maritz, but had to move back to the UK, so she was tasked with sourcing out her replacement. I came into her radar, she listened, monitored, took notes, etc. Then she reached out, asked if I’d be interested in meeting, and about 2 weeks later I was part of Maritz Canada’s social overhaul.

There’s real value in them thar networks. :)

PS – you need some awesome widgets ;-)

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]]> By: Mark http://www.businessesgrow.com/2010/02/01/how-to-become-a-cmo-in-10-tweets-or-less/#comment-2071 Mark Tue, 02 Feb 2010 18:08:22 +0000 http://businessesgrow.com/?p=1838#comment-2071 @ Jim Yes, I will continue my consulting business, as well as my teaching assignments. I will be CMO for Freesource on a part-time basis. I'm not interested in the 9-5 any more : ) @ Jim Yes, I will continue my consulting business, as well as my teaching assignments. I will be CMO for Freesource on a part-time basis. I’m not interested in the 9-5 any more : )

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]]> By: Jim LeBlanc http://www.businessesgrow.com/2010/02/01/how-to-become-a-cmo-in-10-tweets-or-less/#comment-2067 Jim LeBlanc Tue, 02 Feb 2010 13:36:05 +0000 http://businessesgrow.com/?p=1838#comment-2067 Does this mean you are not doing the consulting business any more? Does this mean you are not doing the consulting business any more?

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]]> By: Mark http://www.businessesgrow.com/2010/02/01/how-to-become-a-cmo-in-10-tweets-or-less/#comment-2061 Mark Tue, 02 Feb 2010 02:31:04 +0000 http://businessesgrow.com/?p=1838#comment-2061 @Cheryl GREAT case study! Thanks for sharing. @Cheryl GREAT case study! Thanks for sharing.

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]]> By: Cheryl McKinnon http://www.businessesgrow.com/2010/02/01/how-to-become-a-cmo-in-10-tweets-or-less/#comment-2060 Cheryl McKinnon Tue, 02 Feb 2010 02:23:17 +0000 http://businessesgrow.com/?p=1838#comment-2060 A pattern that's beginning to repeat. Parallels my own experience - joining my current company Nuxeo as CMO last Sept. A 100% social media driven process that I've started to share with local tech job hunters. Our CEO blogged here recently on the recruiting process: http://blogs.nuxeo.com/ebarroca/2009/12/recruiting-20-nuxeo-a-real-world-story.html A pattern that’s beginning to repeat. Parallels my own experience – joining my current company Nuxeo as CMO last Sept. A 100% social media driven process that I’ve started to share with local tech job hunters. Our CEO blogged here recently on the recruiting process: http://blogs.nuxeo.com/ebarroca/2009/12/recruiting-20-nuxeo-a-real-world-story.html

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]]> By: Mark http://www.businessesgrow.com/2010/02/01/how-to-become-a-cmo-in-10-tweets-or-less/#comment-2059 Mark Tue, 02 Feb 2010 02:00:06 +0000 http://businessesgrow.com/?p=1838#comment-2059 @Billy Yes, I am writing this week about a variety of excellent business results. And of course there are the personal benefits as well. Like getting to meet you soon ... I hope! @Billy Yes, I am writing this week about a variety of excellent business results. And of course there are the personal benefits as well. Like getting to meet you soon … I hope!

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]]> By: Billy Mitchell http://www.businessesgrow.com/2010/02/01/how-to-become-a-cmo-in-10-tweets-or-less/#comment-2056 Billy Mitchell Mon, 01 Feb 2010 23:20:18 +0000 http://businessesgrow.com/?p=1838#comment-2056 Mark, This success story is an excellent case study for B2B marketers. For as long as the new business relationship remains mutually beneficial, the ROI is unlimited. I don't know many people in marketing that like wasting time. Marketing experts like you that invest your time in social media wisely aren't just doing it for the fun of it, you're obviously seeing results. Thanks for sharing! Mark, This success story is an excellent case study for B2B marketers. For as long as the new business relationship remains mutually beneficial, the ROI is unlimited.

I don’t know many people in marketing that like wasting time. Marketing experts like you that invest your time in social media wisely aren’t just doing it for the fun of it, you’re obviously seeing results.

Thanks for sharing!

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]]> By: Mark http://www.businessesgrow.com/2010/02/01/how-to-become-a-cmo-in-10-tweets-or-less/#comment-2054 Mark Mon, 01 Feb 2010 19:19:06 +0000 http://businessesgrow.com/?p=1838#comment-2054 @ Ted -- Glad to have you in the {grow} community Ted! @ Ted — Glad to have you in the {grow} community Ted!

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