Comments on: The NEW “Four P’s” of marketing http://www.businessesgrow.com/2010/02/24/the-new-four-ps-of-marketing/ Marketing. Social Media. Humanity. Wed, 08 Feb 2012 08:31:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Think your business is ready for marketing? Think again. | Marketing, Public Relations and Social Media Blog | Atlanta, GA http://www.businessesgrow.com/2010/02/24/the-new-four-ps-of-marketing/#comment-10259 Think your business is ready for marketing? Think again. | Marketing, Public Relations and Social Media Blog | Atlanta, GA Mon, 31 Jan 2011 11:37:56 +0000 http://businessesgrow.com/?p=2683#comment-10259 [...] it’s time to find some new marketing P’s. Maybe you need to find ways to adapt them to something new, like Danny Brown’s PITS. Once [...] [...] it’s time to find some new marketing P’s. Maybe you need to find ways to adapt them to something new, like Danny Brown’s PITS. Once [...]

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]]> By: Tweets that mention The NEW “Four P’s” of marketing »» Social Media Strategy, branding, customer acquisition, marketing strategy »» Schaefer Marketing Solutions: We Help Businesses {grow} -- Topsy.com http://www.businessesgrow.com/2010/02/24/the-new-four-ps-of-marketing/#comment-7276 Tweets that mention The NEW “Four P’s” of marketing »» Social Media Strategy, branding, customer acquisition, marketing strategy »» Schaefer Marketing Solutions: We Help Businesses {grow} -- Topsy.com Thu, 04 Nov 2010 01:01:58 +0000 http://businessesgrow.com/?p=2683#comment-7276 [...] This post was mentioned on Twitter by resumeserviceplus, irena bukhshtaber. irena bukhshtaber said: The NEW “Four P’s” to marketing success- people pressence pervasiveness publishing http://ow.ly/32Ney [...] [...] This post was mentioned on Twitter by resumeserviceplus, irena bukhshtaber. irena bukhshtaber said: The NEW “Four P’s” to marketing success- people pressence pervasiveness publishing http://ow.ly/32Ney [...]

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]]> By: ???? ??? ?? ????????? !! – ??????? ?? ?????? ??????? http://www.businessesgrow.com/2010/02/24/the-new-four-ps-of-marketing/#comment-5022 ???? ??? ?? ????????? !! – ??????? ?? ?????? ??????? Tue, 13 Jul 2010 23:34:32 +0000 http://businessesgrow.com/?p=2683#comment-5022 [...] ??????? ?????? 4P ???? ?? People, Presence, Pervasiveness and [...] [...] ??????? ?????? 4P ???? ?? People, Presence, Pervasiveness and [...]

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]]> By: Mark http://www.businessesgrow.com/2010/02/24/the-new-four-ps-of-marketing/#comment-5018 Mark Tue, 13 Jul 2010 19:56:19 +0000 http://businessesgrow.com/?p=2683#comment-5018 @John -- no wet blanket at all. Of course the fundamentals still matter. I agree completely. @John — no wet blanket at all. Of course the fundamentals still matter. I agree completely.

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]]> By: John Ellett http://www.businessesgrow.com/2010/02/24/the-new-four-ps-of-marketing/#comment-5017 John Ellett Tue, 13 Jul 2010 19:41:51 +0000 http://businessesgrow.com/?p=2683#comment-5017 I hate to throw a wet blank on some very good perspective here, but too many marketers are forgetting that product and price, your value proposition, still matter deeply to customers. With the rush to engage by emphasizing your new 4 Ps (which are good ones), actually delivering value often get overlooked. More on this thought at http://marketing-has-changed.com/1-way-to-create-fans-on-facebook/ I hate to throw a wet blank on some very good perspective here, but too many marketers are forgetting that product and price, your value proposition, still matter deeply to customers. With the rush to engage by emphasizing your new 4 Ps (which are good ones), actually delivering value often get overlooked.

More on this thought at http://marketing-has-changed.com/1-way-to-create-fans-on-facebook/

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]]> By: Jeff Ogden http://www.businessesgrow.com/2010/02/24/the-new-four-ps-of-marketing/#comment-4131 Jeff Ogden Tue, 18 May 2010 14:52:43 +0000 http://businessesgrow.com/?p=2683#comment-4131 Really like this post, Mark, and the Sesame Street image is priceless. Could not agree more on People (no matter what the technology, it's about the people) and Pervasiveness (you have to be everywhere), but my favorite is Publishing (We need to think like a publisher today) Jeff Ogden, the Fearless Competitor President, Find New Customers http://www.findnewcustomers.net @fearlesscomp Really like this post, Mark, and the Sesame Street image is priceless.

Could not agree more on People (no matter what the technology, it’s about the people) and Pervasiveness (you have to be everywhere), but my favorite is Publishing (We need to think like a publisher today)

Jeff Ogden, the Fearless Competitor
President, Find New Customers
http://www.findnewcustomers.net
@fearlesscomp

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]]> By: Mark http://www.businessesgrow.com/2010/02/24/the-new-four-ps-of-marketing/#comment-4113 Mark Mon, 17 May 2010 01:51:36 +0000 http://businessesgrow.com/?p=2683#comment-4113 @Freak I completely agree. If you've been around the blog long you would know I'm a fundamentalist when it comes to strategy. @Freak I completely agree. If you’ve been around the blog long you would know I’m a fundamentalist when it comes to strategy.

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]]> By: SEM Freak http://www.businessesgrow.com/2010/02/24/the-new-four-ps-of-marketing/#comment-4104 SEM Freak Sun, 16 May 2010 21:50:35 +0000 http://businessesgrow.com/?p=2683#comment-4104 4 Ps, 7 Ps for service and now additional social media Ps... a lot of Ps. Social Media offers a way to engage with Customers - to learn from them, to sell to them and to offer post sale care - all of which drives word of mouth, brand awareness and sales. New tools might require new strategies but not an overhaul of our goals. There is a danger of not being able to see the wood for the trees. Social Media should not be a "tick box" thing ... 4 Ps, 7 Ps for service and now additional social media Ps… a lot of Ps.

Social Media offers a way to engage with Customers – to learn from them, to sell to them and to offer post sale care – all of which drives word of mouth, brand awareness and sales.

New tools might require new strategies but not an overhaul of our goals. There is a danger of not being able to see the wood for the trees.

Social Media should not be a “tick box” thing …

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]]> By: Mark http://www.businessesgrow.com/2010/02/24/the-new-four-ps-of-marketing/#comment-3638 Mark Mon, 12 Apr 2010 11:20:00 +0000 http://businessesgrow.com/?p=2683#comment-3638 Very good. Well said! Very good. Well said!

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]]> By: CoCreatr http://www.businessesgrow.com/2010/02/24/the-new-four-ps-of-marketing/#comment-3632 CoCreatr Mon, 12 Apr 2010 03:31:00 +0000 http://businessesgrow.com/?p=2683#comment-3632 One more brought to us by the letter P and a renown marketing head: Permission As in 'Permission Marketing' by Seth Godin (1999). One more brought to us by the letter P and a renown marketing head:

Permission

As in ‘Permission Marketing’ by Seth Godin (1999).

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