If I asked you to create a compelling three-minute video with only written words, could you do it? Take a look at this interesting video treatment of words playfully telling a serious story.
Occasionally I feature examples of business storytelling that seem particularly effective and I wanted to highlight this 3-minute video by Dan Heath on behalf of the charity The Girl Effect. I’m not showing this as a political message. I’m only shining a light on this creative work as an absorbing way to convey a message that is elegant and surprisingly powerful.
It’s simple … but not simplistic. Seems to be a hallmark of good storytelling?
What’s your (non-political) reaction to this story?
You’re in marketing for one reason: Grow.
Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here.