7 Personal Branding Lessons You Learn by Falling in Love

By Dr. Amit Nagpal, {grow} Community Member

The first guideline I share with a new client is, “You don’t build a personal brand. People do, when they see excellence & have pride in associating with you.” So you must, “Enlarge as a human being, Excel as a social media being and Evolve as a personal brand.”

Here are seven lessons, you learn by falling in love:

Lesson 1) Great relationships and brands are built by sharing and caring

Love and personal branding, both are primarily about sharing and caring. There would be good and not so good phases for sure but you must keep making genuine attempt to fill the emotional and ego tanks of the other. Keep in mind, selfishness is our default setting but we have been ‘Empowered’ to change the settings.

Lesson 2) Collaborative mindset

Collaboration and partnerships can never happen in the ‘I, Me, Mine’ mode, be it love or personal branding. It can only happen by shifting to, ‘You, We, and Us’ mode. Personal Branding starts with an honest attempt to find the needs of your community members and then looking for opportunities to collaborate. Human needs are always changing, so you must have a good understanding of human psychology to keep a track of changing needs.

Lesson 3) Help people grow

You must help your beloved one / your audience in personal/professional growth. Enlarge and nurture your network and you will end up getting enlarged yourself over a period of time. Someone has rightly said, “Appreciation and encouragement are vitamins of the soul.” I always emphasize, “People believe it when someone else is appreciating you and God comes to your rescue when someone else is praying for you.”  Remember to talk passionately about others and humbly about self. 

Lesson 4) Don’t let communication gaps creep in

Constant and consistent communication is a must for both love and branding. Even God had to communicate her message through epics, religious books and inspired messages to her channels. Personal Branding is not a substitute for quality, but is rather a tool to communicate your quality as a person-your knowledge, skills and attitude (KSA). So first develop your KSAs and then demonstrate them wisely.

Lesson 5) Commitment must be complete

There is a huge difference between having an interest and having a commitment, be it passionate love or passionate branding. If a successful relationship demands two people who are completely committed to each other, a successful personal brand also demands complete commitment to your profession. In simple words, “If there is a will, you will, if there is half-will, you never will.”

Lesson 6) I Change, Everything Changes

Once I had posted on Facebook, “With a hammer and a chisel, he was busy sculpting the world, but a beautiful statue emerged, when he started sculpting himself.” Blame game helps, neither in love nor in personal branding. Every time something goes wrong, look within, give people a benefit of doubt and stay focused on the positive side of people. And if you may have chosen an incompatible life partner or a wrong profession, then get out of it, ASAP without wasting time.

Lesson 7) Passion is necessary

If Love and Personal Branding were books, then ‘Deepest Passion’ would be the Prologue and ‘Joy’ would be the Epilogue. Love and branding can start with falling in love but the challenge is all about staying in love. Your friends/followers/connections must stay in love with you and your core values to support you in your journey. In fact, you can continue to offer value as a lover or brand, only if your passion is deep and inexhaustible.

The Final Word

Remember, Personal Branding is not about creating a larger than life image; it is about aspiring to be as beautiful and large as life is.

Dr. Amit Nagpal is a Personal Branding Consultant & Deepest Passion Coach. His personal branding approach is , “Enlarge as a Human Being, Excel as a Social Media Being and Evolve as a Personal Brand”  To know more visit www.dramitnagpal.com

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  • MaureenMonte

    Wow! Loving every aspect of that profound post, especially the emphasis on humanity (and I’m not by nature “that way” – no one would ever mistake me for Ghandi.) So many people think that branding and relationship success is founded in trickery or black magic, when in reality, it comes from with, and touches the “within” of others. Thank you for your encouragement, Dr. Nagpal. I’ll be sharing it with others in my company. Nice work.

  • Thanks Maureen for your kind words. I love your phrase, “touching the within of others”.

    We all have a ‘Gandhi’ within, waiting to be brought out. When we connect with ourselves within, we connect with the ‘within’ of others too. The greatest happiness in the world lies in unconditional love, often missing in our times. Love is also a luxury for people struggling to earn bread and butter.

    I believe “Social Media” is “Soft Media” where success comes more from relationship building, and less from tips and tricks.

    May the Universe bless us all with deep passions (at work) and a soulmate at home!!

  • Terrific post, Amit, and I particularly like this part of your opening paragraph: “You don’t build a personal brand. People do.”

  • Thanks a lot Shonali. We take a little time in understanding this crucial lesson. Zero self-promotion is not practically possible, but we need to constantly Enlarge, Excel and Evolve!!

  • Catherine Fenske

    Great post Dr. Amit! So timely for this day of the celebration of love. All 7 lessons are so practical and valuable. I love the Final Word! As always, your words inspire.
    Happy Valentine’s Day to you and your family and much love to you!
    Catherine

  • MaureenMonte

    Thanks Dr. Nagpal! 🙂 I’m still an “unclaimed treasure” (a phrase my high school teacher used many years ago when I didn’t go to homecoming) but that’s okay – life is good. Here’s to touching the withins! Shared your blog with a bunch of folks so they can learn from you as well. Onward!

  • Dr. Amit, “personal branding” aside, just imagine what a different world we would all live in — at home, in our communities, at work, at school, on the road — if we all practiced this: “Every time something goes wrong, look within, give people a benefit of doubt and stay focused on the positive side of people.”

    Being able to give others the benefit of the doubt is a strength that transforms relationships.

  • Thanks Catherine for your warm wishes and affectionate words!! It is great friends & people like you, who have always inspired me to Enlarge, Excel and Evolve!

  • Michelle, fully agree. We live in a society of the minds, but we are slowly shifting to a society of the souls (or hearts). I come across wonderful people, often associated with spirituality in some way and sometimes non-spiritual also, who are packed with wisdom and love (which probably came from parents) 🙂

  • prashant gupta

    Such a fantastic advise in a lucid way. Hats off to you.

  • Dr Amit Nagpal

    Maureen, I think you will love this post on the inner treasures! Have a great day!! http://www.enlargeexcelevolve.com/2011/03/dhan-tumhare-paas-hai-money-is-with-you_22.html

  • Thanks Prashant for the affection as always!!

  • This is a great message not only for today, but every day. So often discussions of personal branding focus on how to polish our exterior to make others think we are smart, talented, etc. They are driven by self-seeking motivations. Your message turns that idea upside down (or more importantly, right side up). Thanks for sharing it.

  • John, I am just blessed with wonderful people around, who give all the positive energy and inspiration. Thanks to all of them rather.

  • I love this article, well said Dr. Amit. Understanding “personal” isn’t “me” in self branding and focusing on contributing authentically to one’s community, is vital. I couldn’t agree more.

    Cheers!

  • Amit you are going to love the book Give and Take when it comes out. i got a review copy and so much of what you say resonates with it

  • I loved this blog post and it was perfect for today. I think sometimes people think that the personal isn’t possible in cyberspace, but I think it matters more because we aren’t face to face with people. Thanks!

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  • Most welcome Pauline, personal is very much possible in cyberspace. A little more difficult to inspire trust though!! A Big Thanks to Mark for giving me this opportunity to spread love.

  • Kare, look forward to it. Would keep a track and Happy Valentine to you and yours!!

  • Iana, love being a part of the ‘grow’ community, with a great leader and amazing members!!

  • Thanks a lot Shonali. We take a little time in understanding this crucial lesson. Zero self-promotion is not practically possible, but we need to constantly Enlarge, Excel and Evolve!!

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  • leo

    Thank you for posting Dr. Amit. I like
    this philosophical approach: “Appreciation and
    encouragement are vitamins of the soul.” Everyday we need vitamins to
    energize the soul, that’s why we are hungry for our purposes. Great post! more coming… 🙂

  • Thanks Leo for your feedback. Whatever level of success we may reach, we still need these vitamins. Yes more has to come, I have to bounce back all the love I received from Mark and grow community 🙂

  • Now isn’t that a perfect post for Valentine’s day!! 🙂

  • Sheetal Sharma

    I completely agree with this post, a lot can be learned about branding from love.The elements required to keep love alive are much needed for understanding branding lessons.Lack of passion and communication gap are the two biggest reasons behind failure of branding efforts.I already feel enriched with the simple love lessons which can be effectively applied to my role at Synechron which revolves around brand management and corporate communication.

  • Thanks Sheetal for the feedback. All the best for your assignment at Synechron!

  • 🙂

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  • Andrea Berry

    Really good insights into how to be the person you want others to see. The other word that comes to mind is consistency in actions – helps in both love and in personal brand!

  • Thanks for adding your perspective and a good point. Yes consistency is crucial!

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