Emphasis on celebrity over authority is blowing up influencer strategy
Influencer strategy must be re-imagined as young people emphasize celebrity over authority.
Influencer strategy must be re-imagined as young people emphasize celebrity over authority.
Could adding a celebrity hologram create the ultimate content marketing experience? New technology will enable this.
Let’s take a deep dive into the non-obvious social media trends that will dominate marketing considerations in the year ahead!
Weight Watchers won the internet but did it help their brand?
Did you know there are many ways to deliver a keynote speech? Let’s look at the most successful ideas!
Brand apologies can make us cringe. Is there a way to apologize to customers that feels authentic and, well, human? Yes. Here’s how.
Purpose-driven marketing is among the hottest topics right now and it is entering a new phase of urgency.
There are two basic ways to monetize your content. But only one method works!
Deep fakes and the rise of synthetic content will unleash creativity and threaten our institutions. Here’s what you need to know.
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