Archive for the ‘Case studies’ Category

How to become a CMO in 10 tweets or less

This headline is just a bit ridiculous, of course!   But I did want to make a point that social media works in amazing and unanticipated ways.  This week, I’m featuring personal case studies to […]

Read more

It worked for Zappos. It probably won’t work for you.

Zappos* is a successful company with a well-publicized, aggressive employee use of social media.  In fact, it may be the most famous social media model in all of blogdom. They have 13 blogs, […]

Related Posts Plugin for WordPress, Blogger...

Read more

Page 10 of 12« First...89101112

The Marketing Companion Podcast

Why not tune into the world’s most entertaining marketing podcast that I co-host with Tom Webster.

View details

Let's plot a strategy together

Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.

View details

Close