Rise Above the Noise.
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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
Some futurists project we’re entering an age of AI Utopia where humans no longer work and can pursue their dreams. But a big question remains. What exactly will we do with all this free time?
Human empathy might be the most important “soft skill” in the marketing profession, but what happens to our careers when AI bots do it better?
Hating people on social media is so easy except when it’s not. A lesson in hate from travels to China, Russia, and beyond.
Free speech isn’t being threatened by “speech.” It’s being threatened by non-human agents amplifying falsehoods to drive business results.
In 2019, Mark Schaefer predicted a fourth marketing rebellion. Evidence shows it might be here.
A music critic explained why music today is awful but it sounded a lot like a marketing lesson. This may be why marketing content is getting worse.
‘Move fast and break things” has been a standard Silicon Valley mantra. But does it still work in the world of AI?
The next level of AI will be integrated into every aspect of our lives. AI Agents will work for us, plan for us, and “plug in” to our world. This prompts serious ethical questions when the bot knows more about us than we know about ourselves.
How do you market a radical new idea that could disrupt the global sports industry? A new Marketing Companion podcast episode dissects this riveting problem.
OpenAI Founder Sam Altman made a cataclysmic prediction about the future of marketing. Author Mark Schaefer claims that AI does not mean the doom of marketing.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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