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Results...Not Excuses

Executive Director Mark Schaefer (click for Professional Credentials PDF) is among the most acclaimed and accomplished marketing consultants in America, with a special emphasis in social media marketing.  A few of his recent accomplishments include:

  • AdAge magazine “Power 150″ marketing blogger
  • TweetSmarter 2011 Global Twitter User of the year
  • Peer-elected 2011 B2B Twitter User of the Year
  • Numerous international awards for his blog {grow}
  • B2B Magazine (UK) social media book of the year: Tao of Twitter
  • Author of three best-selling marketing books
  • Seven patents
  • His book Return On Influence was named to the elite “Top Academic Titles” of the year by the American Library Association, which declared it a “path-finding” and “essential” book.

Mark Schaefer has 30 years of global sales and marketing experience and two advanced degrees, in business and applied behavioral sciences.  A career highlight was studying under Peter Drucker at Claremont Graduate University.

Mark Schaefer appearing on Fox News

Mark is a globally-recognized business writer, university lecturer, and innovator, receiving seven international patents for new product ideas with Fortune 100 companies. He is a marketing faculty member at Rutgers University and has been a keynote speaker at major conferences around the nation.  Mark is the author of the best-selling books The Tao of Twitter and Return on Influence and has appeared in the New York Times, CBS This Morning, Fox News, INC Magazine, MSNBC, Business Week, Entrepreneur magazine, and many other publications.

With extensive experience in sales, marketing, eCommerce, social media, creative services and marketing communications, our firm can help many types of businesses. Our most successful partnerships have been with business owners who have great products and services but can’t afford the expense of a full-time marketing resource to help them grow. Our company provides AFFORDABLE out-sourced marketing support to address both short-term sales opportunities and long-term strategic renewal.

Strategic Partners

Schaefer Marketing Solutions can scale to meet the needs of the largest corporate accounts. In addition to working with a team of talented and trusted professionals around the globe, we have created a strategic partnership with professionals who are renowned for their areas of specialization:

Augustine FouDr. Augustine Fou is a professor, columnist, and a globally-respected thought leader with more than 16 years of management  and digital strategy consulting experience. He has advised executives in digital strategy, search, and social media marketing. He started his career with McKinsey & Company and previously served as SVP, digital strategy lead, McCann/MRM Worldwide and Group Chief Digital Officer of Omnicom’s Healthcare Consultancy Group (HCG).  Cliensts include Pepsi, Dr Pepper/Seven Up, Taco Bell, KFC, Coca Cola, Atari, Almay/Revlon, SELF/Conde’ Nast, Timex, Dun&Bradstreet, and Liz Claiborne/Lucky Brand Jeans. He completed his PhD at MIT at the age of 23.

Rob PetersonRob Petersen is a company founder, strategy consultant,  author and teacher whose specialty is measurement, analytics and ROI. Rob is President of BarnRaisers, a digital marketing solutions company that builds brands using relevant content, community, proven relationship marketing principles and ROI. He is the author of 166 Case Studies Prove Social Media Marketing ROI. Rob’s expertise in building brands comes from 20+ years of agency experience. He was EVP/Chief Strategy Officer at Omnicom and EVP/Director of Client Services at Interpublic building leadership brands from Coca-Cola, Johnson & Johnson, MasterCard and Pfizer among others. The American Marketing Association has recognized Rob with the Edison Award for building billion dollar brands on multiple occasions.

mike moranMike Moran is the author of the best-selling books Do It Wrong Quickly and Search Engine Marketing, Inc. Mike led many initiatives on IBM’s Web site for eight years, including IBM’s original search marketing strategy. Mike also serves as a senior strategist for Converseon, a leading social media consultancy based in New York City. Mike holds an Advanced Certificate in Market Management Practice from the Royal UK Charter Institute of Marketing, and is a Visiting Lecturer at the University of Virginia’s Darden School of Business. He also writes a marketing column for Search Engine Guide and for the Biznology blog.

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