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Free articles, videos and insights from Mark W. Schaefer


Free Articles, Videos, and Insights

Mark Schaefer in the News:

  • New York Times: Got Twitter? You’ve been scored
  • Forbes:  The World’s Top 50 social media influencers
  • London Daily Mail: Is Life Sweeter for Tweeters? 
  • INC magazine: Why Social Influence Matters to Business
  • Entrepreneur Magazine Ten Examples of Marketing Brilliance
  • Forbes magazine: Twenty-One Top Twitter Tips for Business
  • Galileu Magazine (Brazil): VIP’s of the Web
  • CNN: Everything Internet Radio Program
  • Boston Globe: Klout, Twitter and the social media climbers
  • Business Week: “Social media stats and small business”

Free online presentations

  • The formula for creating business benefits on the social web
  • How to create a content marketing strategy even if you don’t have content
  • Mark Schaefer-Mitch Joel debate on ghost blogging
  • Mark Schaefer-Mitch Joel debate on Twitter strategy
  • Mark Schaefer-Mitch Joel discussion on power and influence on the social web

Our Most Popular Free Marketing Whitepapers.

  • The five deadliest marketing mistakes
  • Is your website killing your business?
  • Keeping customers when times are tough
  • Marketing solutions for the cash-starved business
  • Networking – Your most valuable self-marketing strategy

Our Most Popular Blog Articles of All-Time.

  1. The 10 Best Company Blogs in the World
  2. Why Klout Matters. A Lot.
  3. The 20 craziest things you can do on Twitter
  4. Ten reasons to blog – even if nobody reads it!
  5. Get Ready. Social Scoring will Change Your Life.
  6. The making of a social media slut
  7. Why are the social media elite ignoring us?
  8. Your company’s single biggest mistake on Twitter
  9. Five mega-trends: How social media is transforming government
  10. The hidden cost of social media conversation
  11. A fascinating B2B social media success story
  12. Bringing down the Twitter snobs
  13. Social media and the big conversation fail
  14. Is social media creating a generation of cowards?
  15. This is the future of social media
  16. The Social Media Country Club: Cronyism among the blogging elite
  17. Why I block on Twitter
  18. The ultimate guide to blogging when you don’t have time to blog!
  19. Three reasons why the experts are wrong about social media measurement
  20. The spirituality of social media
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