Social Slam Reveals Spring Surprises

In 2011, Social Slam set the standard for a value-oriented, first-class social media conference. We featured speakers from around the country including Jay Baer, CK Kerley and Brian Winter.

More than 95% of the 430 attendees gave the conference a “satisfied” or “very satisfied” rating and many people claimed it was the best conference they had ever attended.

How are we going to top that?

We have a number of surprises to reveal over the coming months, but today, we would like to announce our first keynote speaker for the April 27, 2012 conference in Knoxville, TN: Mitch Joel!

Mitch is one of the most important and influential leaders in the field of social media marketing.  When Google wanted to explain online marketing to the top brands in the world, they brought Mitch Joel to the Googleplex in Mountain View, California. Marketing Magazine dubbed him the “Rock Star of Digital Marketing” and called him, “one of North America’s leading digital visionaries.”  Most recently, Mitch was named one of iMedia’s 25 Internet Marketing Leaders and Innovators in the world.

He is president of digital agency Twist Image, with offices in Montreal and Toronto.  His book, Six Pixels of Separation, was one of the seminal books in the field and still one of the most-acclaimed and best-selling of all-time.

His blog is in the AdAge Power 50 marketing blogs of the world and his podcast regularly features the most famous authors, consultants and pioneers in the field of marketing.

But wait … there’s more.

To uphold Social Slam’s vision of creating a national event that showcases the brightest NEW voices in the field, we are creating several innovative panels and “slams” that will put a spotlight on up and coming thinkers in social media marketing.  If you’re interested in applying, please visit the Social Slam website and fill out an application before the end of October!

We have two more national-level keynote speakers already booked and there will be more announcements on that in coming weeks!

Tickets will go on sale December 01.  Last year, the ticket capacity of 430 was sold out weeks before the event. This year, the maximum attendance has been capped at 600 but we are still expecting a sell-out so plan to get your tickets early for this premier social media networking event!

By the way, this is an all-volunteer event run by the Social Media Club of Knoxville, which is why we can keep the prices under $100 per ticket.  It is a great gathering place for the {grow} community and I look forward to seeing you there in April!

All posts

  • Sounds like it’s going to be an amazing event Mark!

  • This is awesome, Mark! I’m definitely stoked to see Mitch Joel speak. Since the two of you often spar on a variety of topics, I think he’s the perfect person to keynote the event.

    And, the fact that you’re calling for people to submit for the chance to speak is incredibly awesome! I’m in. 🙂

  • Congrats. Mitch sounds like a great Keynote Mark. Looks like you are poised to grow the event for sure. Love great conferences in underserved cities. 

    I recommend using the Net Promoter score for your post conference survey. It is simple, easy to weigh past events against, and get to the heart of an attendee’s review without bias, well with less bias. Not to say people did not love the event. I am sure they did. I have used a few different post conference ratings systems and have been most satisfied with Net Promoter. We do it with a Google Docs survey. 
    Good luck with the conference. If you are looking for media partners, keep Social Fresh in mind.

  • Wow, Mitch Joel. What a great keynote speaker! Social Slam already sounds awesome — can’t wait to see what you unveil in the coming weeks. 🙂 

  • Mitch is an AWESOME keynote! Have the two of you considered doing one of your infamous debates as a panel or breakout? That’d be worth the $100 right there.

  • I was gnashing my teeth after hearing about the last one (too late), but I’ve already figured out that I’m only a quick 6 hr drive from Knoxville…

  • Very cool. I’m looking forward to it.

  • Mark W Schaefer

    Many great announcements to come! : )

  • Mark W Schaefer

    We’ve had a really great response.  I think about 25 submissions so far!

  • Mark W Schaefer

    Just going to get better and better!

  • Mark W Schaefer

    That is REALLY tempting.  I will have to get pissed at him first though : )  He is an amazing intellect and we are lucky to have him but I really like that idea!

  • Mark W Schaefer

    You need to be there. It’s the {grow} homecoming!  : )

  • Mark W Schaefer

    Can’t wait to see you there Eric.

  • Mark W Schaefer

    Thanks for the adivce and the offer.

    Since we had 430 people from 17 states and Canada last time, I think this is positioned as a national event in a convenient location to much of the U.S. population. Among the people who have signed up to speak, remarkably, only one of them is from the state of Tennessee, again another sign of the impact we had with the first event. Thanks for the advice and the offer.

  • Awesome! Mitch is an inspiration. His is probably one of my favourites! 

  • Clearly it is much more than a local show. 

  • Wow! That’s great. Looks like I’d better get on the ball then. 

  • What was good about Social Slam ? A group of us are planning some social media conferences and would love to know what made it work

  • Very nice Mark. I like Mitch’s blog, and I recently bought the Six Pixels book and looking forward to starting it.

    I’m hoping to make it to the 2012 conference. Heard great things about last year from a number of Tweeps!

  • Mark W Schaefer

    Would love to have you Adam. Basically this is an excuse to get everybody from {grow} together! Quite a party!!  

  • Mark W Schaefer

    We focused on great content, great value and attention to detail (like free WiFi that worked!). The event is held in a gorgeous building in a park-like setting. We also focused on plentiful networking opportunitites before and after the event. We also had an outstanding group of volunteers covering every detail.  I think those are the things that made it great. 

  • Mark W Schaefer

    Mine too!!  I’ve never met him in person before.  Hope you will plan to come?? : )

  • I really can’t wait to do this event and finally connect in our protein forms! Gini beat me to the punch here… once I’m there, we should figure out if there is a way to also do some kind of debate/Podcast… we can record it and release it as an episode of Six Pixels… like a live Podcast kinda thing 😉

  • We’ll do it.  Have you ever done Six Pixels with a live audience?  : )  Could be on to an interesting concept.  Bonus Social Slam event … and breaking new ground. I’m there.

  • Done it many times over at PodCamp… let’s decide as they date gets closer on the topic, but I’m good to go 🙂

  • Putting this on my calendar NOW, really really hope I can make it next year. 

The Marketing Companion Podcast

Why not tune into the world’s most entertaining marketing podcast that I co-host with Tom Webster.

View details

Let's plot a strategy together

Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.

View details


Send this to a friend