Disrupting influencer marketing: Why influencers should NOT be brand ambassadors
An industry thought leader shares how working with micro influencers is more profitable and productive than working with brand ambassadors.
An industry thought leader shares how working with micro influencers is more profitable and productive than working with brand ambassadors.
Smart marketers know they need to punch out before they burn out. Learn how marketing leaders pursue their hobbies to create balance in their lives.
Sometimes all the bad things happen at once creating a dumpster fire at work. Here are seven tips from Brooke Sellas to get through to the other side.
Quality matters, but to achieve a high price, there are a lot of other marketing tricks in the book.
Online trolls are one of the most toxic elements of the social media world. Why do they do it? The answer is surprising!
Most people over-think content marketing or dive in without thinking at all. It doesn’t have to be that hard. Here is a view of content marketing simplified.
There has been a ton of bad news on the web about the bad behavior of influencers. Is it time to regulate social media influencers? The author says, “no.”
Fake influencers might be getting all the attention but there are four legitimate ways to cut through the social media clutter and earn an audience.
The post explored the difference between influencer marketing and word of mouth marketing and examines how the strategies are blurring.
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