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Welcome to the world’s most entertaining marketing podcast.

A big claim? Well, what other podcast brings you laugh-out-loud comedy, “celebrity” guest appearances, and cutting edge marketing insights? No wonder The Marketing Companion stands alone and has attracted thousands of loyal listeners.

Mark Schaefer is a globally-recognized marketing author, consultant, and blogger. Tom Webster is an insightful and pithy researcher and raconteur. Put them together and you’ve created one of the most acclaimed and beloved on-demand radio shows on the planet.

The Marketing Companion is always fun, always interesting, and always on-target with insights and ideas that will turn up your marketing intellect to an “11.” Find a topic in the episode guide below or push one of the subscribe buttons to get episodes delivered free to your email account every other week.


What’s next for digital marketing?

December 2nd, 2014

Looking out for digital trends — what next for digital marketing?

Show Notes

How Facebook changes our behavior

November 18th, 2014

Is Facebook the real world? An examination of how Facebook changes our behavior

Show Notes

Connecting personal branding, your online network, and business value

November 4th, 2014

Is personal branding still relevant and how does it connect to real business value?

Show Notes

Mobility, mobile commerce, and the worst apps in the world

October 21st, 2014

Mobility, not just “mobile” may define the next tech wave. Listen in on this discuussion of the mobile commerce revolution and the world’s worst apps.

Show Notes

Ello and the weird economics of social media

October 7th, 2014

Can a stripped-down ad-free network take on Facebook? In this podcast, we explore the changing economics of social media platforms

Show Notes

Social media, authenticity and the human brand

September 23rd, 2014

What is the role of authenticity in social media and business? Is it an expectation, a myth, or a strategic weapon?

Show Notes

What are the boundaries of inbound marketing?

September 9th, 2014

What are the boundaries of inbound marketing? News Hubspot spurs a debate.

Show Notes

Coming clean on Facebook reach

August 25th, 2014

Unpacking data collected over the last year in search of the truth about Facebook reach

Show Notes

The Time for Twitter is NOW

August 12th, 2014

With new marketing, research and advertising options, Twitter has momentum. This might best time for Twitter for your business.

Show Notes

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The Marketing Companion Podcast

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