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Welcome to the world’s most entertaining marketing podcast.

A big claim? Well, what other podcast brings you laugh-out-loud comedy, “celebrity” guest appearances, and cutting edge marketing insights? No wonder The Marketing Companion stands alone and has attracted thousands of loyal listeners.

Mark Schaefer is a globally-recognized marketing author, consultant, and blogger. Tom Webster is an insightful and pithy researcher and raconteur. Put them together and you’ve created one of the most acclaimed and beloved on-demand radio shows on the planet.

The Marketing Companion is always fun, always interesting, and always on-target with insights and ideas that will turn up your marketing intellect to an “11.” Find a topic in the episode guide below or push one of the subscribe buttons to get episodes delivered free to your email account every other week.


Are you ready for the mega-shift from social media to private media?

May 3rd, 2016

There is a big change going on in the way consumers are communicating. Are private media channels a signal of a post social media era?

Show Notes

Facebook and Snapchat at war, and four other groovy media trends

April 19th, 2016

Facebook and Snapchat are at war, while Twitter is finding its cool and Audible is seeking audio domination. A podcast on media trends!

Show Notes

How to save Twitter

April 5th, 2016

The stock is tumbling, executives are leaving, the CEO is scrambling. It’s time to look at how to save Twitter.

Show Notes

Snapchat for the win

March 22nd, 2016

Facebook remains the dominant social media channel but new research shows teens are moving a new direction. Snapchat for the win.

Show Notes

The silver lining in the bad news about content marketing

March 8th, 2016

There has been a lot of bad news about content marketing in the report after report this year. But there is a silver lining, if you know where to look

Show Notes

New research explodes the status quo of customer service

February 23rd, 2016

New research supporting Jay Baer’s new book “Hug Your Haters” sheds light on dramatic new insights on customer service

Show Notes

Words that inspire and change us

February 9th, 2016

Tom Webster and Mark Schaefer get personal as they reveal words that inspire them and changed their careers

Show Notes

Marketing and the new Digital Mindset

January 26th, 2016

Only 18 percent of all businesses are optimizing their digital presence and they are leaving their competitors far behind. Do you have a digital mindset?

Show Notes

The Internet we need to save

January 12th, 2016

The Internet has changed, perhaps more than people realize. In this debate, Mark Schaefer and Tom Webster discuss the Internet we need to save.

Show Notes

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The Marketing Companion Podcast

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